feat: service offer tags, catalog cleanup, offer editor filter

- Import 58 offer membership tags for all 55 services (entity_type="services")
  via scripts/import-service-offer-tags.ts (already run on prod)
- ServiceTable: remove Categoria column, rename Tag → Offerta; QuickAddRow
  no longer has a category field (offer tags set post-creation)
- offer-queries: getOfferEditorData fetches offerTags per service (join on
  tags WHERE entity_type="services") and exposes them in OfferEditorData
- OfferEditorClient: filter chips above "Servizi Inclusi" — Tutti / Entry
  Offer / Signature Offer / Retainer Offer, derived from actual tag data

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>

src/lib/offer-queries.ts

@@ -145,6 +145,7 @@ export type OfferEditorData = {
     name: string;
     unit_price: string;
     category: string | null;
+    offerTags: string[];
   }>;
   tipoTags: string[];
   obiettivoTags: string[];
@@ -206,9 +207,8 @@ export async function getOfferEditorData(macroId: string): Promise<OfferEditorDa
     servicesTotal: totalsMap.get(tier.id) ?? "0",
   }));
 
-  // Full service catalog (unfiltered by category) — category filtering happens
-  // client-side so changing the category field doesn't wipe the service list.
-  const availableServices = await db
+  // Full service catalog with offer membership tags (entity_type = "services").
+  const allServices = await db
     .select({
       id: services.id,
       name: services.name,
@@ -218,6 +218,27 @@ export async function getOfferEditorData(macroId: string): Promise<OfferEditorDa
     .from(services)
     .where(eq(services.active, true));
 
+  const serviceIds = allServices.map((s) => s.id);
+  const offerTagRows =
+    serviceIds.length > 0
+      ? await db
+          .select({ entity_id: tags.entity_id, name: tags.name })
+          .from(tags)
+          .where(and(eq(tags.entity_type, "services"), inArray(tags.entity_id, serviceIds)))
+      : [];
+
+  const tagsByServiceId = new Map<string, string[]>();
+  for (const row of offerTagRows) {
+    const list = tagsByServiceId.get(row.entity_id) ?? [];
+    list.push(row.name);
+    tagsByServiceId.set(row.entity_id, list);
+  }
+
+  const availableServices = allServices.map((s) => ({
+    ...s,
+    offerTags: tagsByServiceId.get(s.id) ?? [],
+  }));
+
   // Tipo/Obiettivo tags for this macro.
   const tagRows = await db
     .select({ name: tags.name, type: tags.entity_type })